Anderson promoted to lead LATICRETE sales team in Oregon Region

Words: Ron AdamsLATICRETE, a global leader in the manufacturing of innovative systems for the installation of tile and stone, has announced the promotion of Bernadette “Bernie” Anderson to Regional Sales Manager for the Oregon Region. Anderson signed on with LATICRETE in 2008 as the Senior Architectural Specialist for the same territory, and will now lead all LATICRETE sales initiatives for Alaska, Northern California, Oregon, Utah, Idaho, Montana, Wyoming and Western Canada. Anderson will now report to Ron Nash, the North American director of sales at LATICRETE.

“(Anderson) has an extensive background in sales management with a proven track record that will help her be successful in her new role,” said Nash. “She’s extremely smart and aggressive, and we plan to see some great things happen under her leadership.”

In her previous role as LATICRETE Senior Architectural Specialist, Anderson worked closely with architects, specifiers and design professionals to promote the benefits of the LATICRETE warranty program. Anderson has extensive experience in the tile and stone sector after serving as District Sales Manager for Master Tile West in Northern California prior to joining LATICRETE. At Master Tile West, Anderson developed an architectural sales program targeting high!end custom home builders, and served in a similar capacity for four years at Bedrosian Tile & Marble.
The STABILA Force Driven by Operations
July 2025

Leadership In today's competitive business landscape, maintaining an efficient, well-organized warehouse is essential for meeting customer demands and ensuring smooth operations. By implementing effective processes and best practices, businesses can achi

MASONRY STRONG Podcast, Episode 24 Recap: Gary Hensley, VP of Sales at Oldcastle Adams
July 2025

On this episode of the MASONRY STRONG Podcast, Gary Hensley joins Justin in Indianapolis to talk about his story within the masonry industry, how he got started, how he's seen it evolve, and where he sees it going. Why the Masonry Industry? Concrete and

The Enduring Power of Structural Masonry
July 2025

Masonry has been holding its ground for millennia — literally. And thanks to the simple brilliance of arching action, it continues to do so with strength, style, and surprising efficiency. In an era of advanced modeling and fast-moving schedules, one time

Business Building: Do Project Manager / Estimator Combos Work?
July 2025

Steve owns SJP Contractors, a mid-size general contractor specializing in commercial projects. Over the last several years, his company has grown to over $16 million in annual sales, with an average project size of $500,000 to $1,500,000, employing 45 off